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Failure Stories Communicate Confidence

10/19/2016
Entrepreneurial Selling
  • Sales in Context
  • Entrepreneurial Sales Model
  • Art of Conversation
  • What’s Your Story?
  • The Story Matrix
    • Developing Trust with Customers
    • Right Story, Right Audience
    • Failure Stories Communicate Confidence
    • Relating To Customers' Fears
    • Stories that Sell
    • Stories With a Point
    • Put Yourself in Their Shoes

Next Series

The Art of Startup Finance
https://www.youtube.com/watch?v=oZ2BkdIlrE

Kauffman Founders School series feature Powerful Presentations with Nathan Gold, Intellectual Property with Peter McDermott, Founder’s Dilemmas with Noam Wasserman, Entrepreneurial Selling with Craig Wortmann, Startups with Steve Blank, Surviving the Entrepreneurial Life with Meg Hirshberg, the Lean Approach with Steve Blank and Entrepreneurial Marketing with Anita Newton.

Next in This Series

Entrepreneurial Selling – The Story Matrix: Relating To Customers’ Fears

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Entrepreneurial Selling – The Story Matrix: Developing Trust With Customers
Marketing: Modern Marketing Strategy – “How Do We Deliver Emotional Value?”

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